XTRA Case Study Example | Topics and Well Written Essays - 3750 words

XTRA - Case Study Example The company owners are anticipating the launch of e-business as a probable solution to regain their lost business and sales. The e-business is a manifestation of the turnaround strategy that is planned by the business owners. The new platform will lend a global existence and wider consumer base reach for increasing sales. The e-business will support XTRA to restore the company’s business and the market share. The launch of e-business is expected to generate more business for XTRA by offering a reengineering strategy. Also the data collected by the information systems can be used to serve the customers personally. The staff members at are apprehensive of the new technology and fear the change in roles and responsibilities that will be accompanied with the new approach. Also, since the staff has not been using the computer systems extensively at work, they are not very well acquainted with the information systems and how to use it for the business processes. So the decision is a strategic one and the various critical factors and their impact must be evaluated. The basic problem that can be identified for the current situation at XTRA is its limited consumer base and narrow exposure. Also, company serves product line that caters to a narrow consumer segment with fans of Hollywood actors who are interested to buy a memoir of the favorite movie or actor. XTRA has been operating through a centralized outlet at the city centre. The declining sales can be contributed to the limited market exposure and constrained reach in the world of global and transnational businesses. The past success describes that local demand for the related goods has been well satisfied and saturated. The unique range of products needs to reach a newer customer base which cannot be provided by local market. E-business will help XTRA to reach global customers and to

Whatever you see fits Essay Example | Topics and Well Written Essays - 500 words - 1

Whatever you see fits - Essay Example The votes clearly indicate that most of the electors support the executive office and their economic strategy for the subsequent four years. The popular vote on the other hand does not affect the outcome of the presidential elections at all. A presidential candidate may gunner the highest popular vote, but trail in the electoral votes. This means they do not succeed in the whole election process (Sabato, 34). The popular vote may only be used to examine if or not the United States citizens feel content with the outcome of a particular election. According to Chang, the popular vote only has significance in the states where it determines the direction of the electoral votes (122). The Romney Ryan campaign will remain as one of the most strategic and expensive campaign the republicans have ever conducted. Firstly, Romney lost due to his rhetoric statement on immigration that he delivered during his bid. Most minorities and young persons feared that if he won they will not receive fair treatment. Romney’s stand on same sex marriage was also a major factor that made him lose. Majority of Americans states support same sex marriages hence the democrats had an advantage over them. The issue of abortion was also a major factor during the campaign. Most women in America support abortion, but the Romney Ryan campaign was against it. This issue made the Romney Ryan campaign almost insensitive among the female population and the resultant was a loss of a significant number of votes. The Obama Biden campaign on the other hand won because it focused more on populous regions across the nation. Additionally, the campaign focused on satisfying the needs of the minority. The campaign was sensitive to the Hispanics, women and gay couples. This played a major role in ensuring the campaign clinched the majority of the votes in the swing states. With